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John Corrigan
engaged Kaleidoscope to produce a brochure
and postcard insert for our cross border
investment business. We chose Kaleidoscope
for their experience in the financial
services sector and their reputation for
innovative marketing.
Kaleidoscope’s talented team had the vision
to create a design that reflects success,
wealth, and lifestyle. Our goal was to
attract high-net-worth clients to our
business and the result is high quality, top
notch marketing pieces that we are proud to
show to both current and potential business.
We highly recommend Kaleidoscope.
John Corrigan
CIM, FCSI, Investment Advisor
RBC Dominion Securities |
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I just wanted to thank you for getting the
rest of the jackets and additional clothing
to me so quickly. Everyone loves the
jackets.
Jamie L. Morin, B.Sc. (Env.)
Environmental Specialist
RiskCheck Environmental Ltd. |
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Kaleidoscope
develops and creates marketing programs on
behalf of Microsoft Canada that target the
financial services industry. They were able
to quickly pull together an interesting and
creative solution for our business
objectives. They have developed a "Smart
Solutions" brand that complements the
Microsoft brand and has integrated it into
an educational series of seminars targeting
the enterprise divisions. They have taken a
fresh approach to driving revenue within the
financial services vertical, delivering
relevant information to the audience. Their
expertise was invaluable and was exhibited
in the development of a robust database, to
the development and production of all
marketing collateral, to the project
management of multiple third parties,
through to their on-site event management.
The blend of knowledge of the technology
industry and the financial services industry
make them a highly valued marketing partner.
I recommend Kaleidoscope to deliver powerful
creative and audience-specific content in
their marketing initiatives.
Susan Sharp
Senior Marketing Manager, Financial Services
Microsoft Canada |
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Yvette's management expertise and mix of strategic marketing, tactical strengths and creative energy have contributed to our success in maintaining
the straight-forward investment messaging of “Invest early, invest regularly and stay invested”. Your varied strengths have certainly been an asset to our team and I hope to work with you in the near future.
Barb Kerfont
Director, Marketing Investment, Day-to-day and Electronic Banking
Scotiabank |
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We used Public
Relations (PR) as a tool to increase
industry awareness and the public profile of
Basis100 Inc.
Kate’s PR knowledge and strategic direction
of the Basis100 PR initiative helped us
accomplish both of those objectives. In
fact, it would be fair to say that without
her driving our PR programme, we would not
have been as successful in those
initiatives, nor in our corollary
initiatives in the Investor Relations area.
Lance McIntosh
CFO and Manager, Investor Relations
(former)
Basis100 |
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I would like to take this opportunity to recommend Kaleidoscope Marketing and Communications in the area of Marketing and Brand Development.
They have provided our firm with a professional, tech-savvy look that now positions us competitively in the marketplace.
The way in which they manage the business is unique and creative. I especially appreciated the brainstorming sessions. This made me feel as though they really cared about our business.
The creation of our taglines for Hanco Enterprises -
Knowledge beyond Technology hits my business plan precisely. Being in the service industry these three words convey a “cutting edge” company, not only in the area of technology, but also in servicing our clients.
A second tagline which Yvette and Kate created for
the barcode development and management division is Hanco Technologies –
Maximizing Business Solutions. Introducing a concept of personalized barcode systems to meet the needs of ERP and AM software platforms
which have become an increasingly growing area of
our business. Our brand positioning displays an extraordinary value proposition.
Kaleidoscope has been our agency for some time now and they have positioned
Hanco’s vision through their marketing genius. They
developed our brand and created all of our B2B marketing material, including our
two websites, brochures, tradeshow presentations and material, training
brochures. They developed an internal system that has expanded our customer service area immensely.
Carol Hanley
Hanco Enterprises and Technologies |
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